Conversely, large sites with many egress points are also able to be monitored. The system can centrally monitor the people entering from any point and leave at any other point and work out the total number of people in the building. People can then be easily informed to wait in a safe space until enough people have left.
These systems are designed to count people and use a form of high-definition CCTV camera in an arrangement that allows the onboard intelligence to understand the scene and classify objects almost instantly. These systems can distinguish between animals and humans and will ignore dogs for example. These cameras are not required to be recorded to carry out their people-counting function and as such would not gather any personal data.
Systems can be developed to your needs. The AI that provides the people counting data can also, with additional cameras and devices provide even more real-time analysis of areas. Heat mapping of areas can help improve the development of your space – if potential customers linger in one area for longer than others the reason for this can be explored and a more focused promotion can be installed. The ability to see what promotions are holding people’s attention could be a real game-changer for your location. Being able to see in real-time what is working and what isn’t allows you to quickly make changes to promotions. If something is not drawing people’s attention, then it can be changed to something that might. This information can be fed back to manufacturers and marketing companies to help them improve what they provide you. Or it might be in-house promotions that you can quickly modify to improve interest. In these tough times improving your marketability and exposure could make all the difference and help grow your business.